These Are the Best Mascaras at Target 2024, According to TikTok


All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

I am a mascara queen. Probably the number one question I get from besties and strangers alike is, “What mascara do you use?” I go hard for the mascaras that I love and so do the girlies on TikTok. It’s fun to watch people try out different formulas and watch their eyelashes transform right before your eyes, but the truth is, everyone’s eyelash length and direction (do they stick straight out or do they have a natural curl?) is different, so there will always be some trial and error with this type of thing. 

In the meantime, Target is making it easier to try and sample all the mascaras your heart desires. They have tons of the internet’s most-loved makeup products at every price range. Whether you’re a drugstore girly or a high-end hottie, best believe there’s a mascara out there for you. And if you’re still not sure, we have tons of recommendations to get you started.

Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you’ll love as much as we do. Target is a STYLECASTER sponsor, however, all products in this article were independently selected by our editors. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale.

Wet n Wild Mega Clear Lash & Brow Mascara

If clear mascara has you feeling demure, try out this Wet n Wild Mega Clear Lash & Brow Mascara. It’s conveniently multi-use, and can be used on both your lashes and brows.
Clinique High Impact Mascara

Wet n Wild Mega Length Mascara

If you’re a baddie on a budget, this Wet n Wild Mega Length Mascara is going to be your new go-to. TikTokers love how long it makes their lashes, plus it’s only $4!



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