Polished Nude Makeup is Trending For AW24


Image Credit @ Camilla Akrans for Elle France

Since I’m known as the ‘master of nudes’ for my signature polished, natural makeup looks, this is my time to shine (or glow)! The ‘polished nudes’ makeup trend is set to dominate the Autumn/Winter 2024 season, offering a sophisticated and refined take on natural beauty. Harking back to the sophisticated elegance of the 80s and 90s, it’s all about reimagining classic nude palettes for the present day. To nail this trend, we’re aiming for a luxe take on neutral tones, matte velvet skin with just the right amount of glow, taupe colour palettes and browns and beiges for eyes and lips. The goal is to enhance your natural beauty rather than altering your features, for a timeless, elegant appeal.

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Polished Nude Makeup On The Catwalks

Saint Laurent AW24 : Models wore flawlessly matte skin with subtle contouring, paired with neutral eye shadows and subtle stained lips, embodying the essence of understated luxury.

Ferragamo AW24: This look focused on perfected skin with a velvety finish, complemented by warm, earthy tones on the eyes and lips.

LaPointe AW24: A refined, polished nude aesthetic was the order of the day at LaPointe, emphasising natural beauty with soft, matte skin and taupe tones.

Image Credit @ Camilla Akrans for Elle France

Top Tips For Polished Nude Makeup

It Starts With Skin

Good makeup starts with great skin. A good glow is only achievable if your skin is in a good place, so eat well, drink plenty of water and look after your skin. That means you take the time to prep skin, tone it, and cleanse it properly so that when it comes to makeup, you only need to use a minimal amount.

Don’t Hide Your Skin

Polished nude makeup is about feeling the skin and highlighting it to show it in its best light. I believe in authenticity in makeup, it’s about enhancing your features, not hiding, masking or altering them.

Colour Match

With nude-focused makeup, finding the right shade is more important than ever. Test multiple shades if you need to, or ask an expert to help you find your shade. Test it on your jawline, not your arm.

It’s Not Contouring

It’s sculpting, not contouring, layer your products under foundation to gently enhance and sculpt rather than adding hard contours on top of your base.

Add An Edge

With a polished look like this, you can look too ‘done’. Add a dishevelled element like messy hair, a smudgy eye or an unlined stained lip a la Saint Laurent AW24 to ensure your look still has a fashion edge.


The Polished Nude Picks

  1. ARMANI | Luminous Silk Perfect Glow Flawless Foundation
  2. CLÉ DE PEAU | Concealer Stick SPF 25 
  3. WESTMAN ATELIER | Face Trace Contour Stick
  4. PAT MCGRATH LABS | Skin Fetish: Highlighter + Balm Duo 
  5. CHANEL | Rouge Allure Velvet Luminous Matte Lip Colour 
  6. YVES SAINT LAURENT | Mini Couture Clutch Palette 
  7. ANASTASIA BEVERLY HILLS | Brow Definer 

READ NEXT: More AW24 Trends | Nude & Brown Lips

© Wendy Rowe. All Rights Reserved.

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